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Book Cover
Title Professional services marketing [electronic resource] : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success, second edition / Mike Schultz, John E. Doerr, and Lee W. Frederiksen.
Publication Info. Hoboken, N.J. : John Wiley & Sons, c2013 (Norwood, Mass. : [generator])
Edition 2nd ed.

Location Call No. Status Notes
 Libraries Electronic Books  ELECTRONIC BOOK-BusinessPro    AVAIL. ONLINE
System Details Mode of access: Internet via World Wide Web.
Note Title from title screen.
File Type Text.
Issued By Digitized and made available by:
Note Available also in a print ed.
Bibliography Includes bibliographical references.
Subject Service industries -- Marketing.
Branding (Marketing)
Added Author Doerr, John E. Author.
Frederiksen, Lee W. Author.
Books24x7, Inc.
ISBN 9781118688458 (pdf)
9781118688434 (epub)
9781118688359 (mobipocket)
9781118604342 (cloth)
OCLC # bkb00052843
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