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Title The marketing century [electronic resource] : how marketing drives business and shapes society : The Chartered Institute of Marketing / edited by Jeremy Kourdi.
Publication Info. Chichester, West Sussex, U.K. : John Wiley & Sons Ltd, 2011 (Norwood, Mass. : [generator])

Location Call No. Status Notes
 Libraries Electronic Books  ELECTRONIC BOOK-BusinessPro    AVAIL. ONLINE
System Details Mode of access: Internet via World Wide Web.
Note Title from title screen.
File Type Text.
Issued By Digitized and made available by:
Note Available also in a print ed.
Bibliography Includes bibliographical references.
Subject Chartered Institute of Marketing -- History.
Marketing -- History.
Added Author Kourdi, Jeremy. Editor.
Books24x7, Inc.
ISBN 9780470660157 (hardback)
0470660155 (hardback)
9781119993599 (ebook)
9781119974130 (ebook)
9781119974147 (ebook)
OCLC # bkb00040983
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