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Author Stratten, Scott.
Title UnMarketing [electronic resource] : stop marketing. Start engaging / Scott Stratten.
Publication Info. Hoboken, N.J. : Wiley, c2012.
Edition Rev. and updated.
Location Call No. Status Notes
 Libraries Electronic Books  ELECTRONIC BOOK-ebrary    AVAIL. ONLINE
Description xiv, 251 p.
Note Includes index.
Reproduction Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Subject Relationship marketing.
Viral marketing.
Added Author ebrary, Inc.
ISBN 1118176286
9781118176283
9781118288405
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