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Author Massengill, Rebekah Peeples, 1975-
Title Wal-Mart wars [electronic resource] : moral populism in the twenty-first century / Rebekah Peeples Massengill.
Location Call No. Status Notes
 Libraries Electronic Books  ELECTRONIC BOOKS-DDA    AVAIL. ONLINE
Description 1 online resource.
Note Description based on print version record.
Bibliography Includes bibliographical references and index.
Contents Acknowledgments -- Preface -- Why should we care about the Wal-Mart debate? -- Constructing moral markets -- Contextualizing the Wal-Mart wars -- Competing frameworks for market morality -- Individuals and communities -- Thrift and benevolence -- Freedom and fairness -- Market morality in media and politics -- How Wal-Mart wins the war of words -- Moral populism in the twenty-first century -- Appendix: Methodology -- Notes -- Bibliography -- Index -- About the author.
Reproduction Electronic reproduction. Perth, W.A. Available via World Wide Web.
Note Description based on print version record.
Subject Wal-Mart (Firm)
Retail trade.
Marketing -- Moral and ethical aspects.
Marketing -- Political aspects.
Added Author Ebooks Corporation
Related To Original 9780814763339 0814763332 9780814763346 0814763340 (DLC) 2012040760
ISBN 0814763359 (electronic bk.)
9780814763353 (electronic bk.)
9780814763339 (hbk. : alk. paper)
0814763332 (hbk. : alk. paper)
9780814763346 (pbk. : alk. paper)
0814763340 (pbk. : alk. paper)
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