| Description |
1 online resource. |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Development of music marketing on the internet -- State of the market -- Overall music marketing strategy -- Domains and hosts : nuts and bolts -- Creating the web site -- HTML and scripts -- Optimizing and monitoring your web site to increase traffic -- Audio and video for your web site -- E-commerce and financial transactions -- Finding your market -- Successful promotion on the web -- Social networking sites -- Professional, legal, and ethical issues -- Mobile media -- Mobile music marketing. |
| Reproduction |
Electronic reproduction. Perth, W.A. Available via World Wide Web. |
| Note |
Description based on print version record. |
| Subject |
Music trade.
|
|
Internet marketing.
|
| Added Author |
Ebooks Corporation
|
| Related To |
Original 9780240823706 0240823702 (DLC) 2012031320 |
| ISBN |
0240823850 (electronic bk.) |
|
9780240823850 (electronic bk.) |
|
9780240823706 (paper back) |
|
0240823702 (paper back) |
|
9781136122217 |
|
1136122214 |
| OCLC # |
EBC1122882 |
|
